German multinational consumer electronics chain Media Markt will reportedly install Bitcoin ATMs in 12 stores across Austria. Customers can buy the leading cryptocurrency at Kurant ATMs.
After testing – time to act
A few years ago, Media Markt began evaluating whether and how Bitcoin ATMs could be installed in one of its stores in Vienna. To date, it has reportedly opted to do so in 12 of its stores across Austria.
To buy BTC, local customers will use Kurant vending machines. It is a Coinfinity spin-off and currently operates 200 Bitcoin ATMs in numerous European countries including Austria, Germany, Spain and Greece.
According to Stefan Grill – managing director of Kurant – installing such machines in retail could attract more newcomers to the cryptocurrency ecosystem.
Media Markt is the largest electronics retailer in Europe. Founded in 1979, the company has more than 1,000 stores and is an attractive shopping destination for millions of customers in Germany, Austria, Switzerland, Italy, Belgium, the Netherlands and more. Media Markt’s 2021 sales exceeded $22 billion.
Last year the company was attacked by cyber criminals who blocked various important services. In exchange for releasing the encrypted data, the hackers demanded $240 million worth of bitcoin. The ransom amount was then reduced to $50 million in BTC.
Retail giants embrace crypto
Major retailers around the world have been steadily making their way into the digital asset universe lately. With that in mind, it’s worth giving a few examples of such companies that have jumped on the bandwagon in recent months.
At the end of 2021, Croatia’s largest food producer and a leading supermarket chain – Konzum – accepted several digital assets as payment. These included Bitcoin (BTC), Ether (ETH), Ripple (XRP), Tether (USDT) and more.
The retailer partnered with local fintech Electrocoin, known as Croatia’s first crypto payment processor. It guarantees the buyer a fixed exchange rate at the beginning of the transaction and allows enough time for a successful execution.
Shortly thereafter, Mexico’s leading supermarket chain – Elektra – partnered with BitPay to allow customers to pay their bills in bitcoin instead of fiat currencies. Nevertheless, the organization reminded that dealing with cryptocurrencies has its risks and Elektra should not be held accountable for any loss, fraud or mismanagement:
“The user accepts and acknowledges that the access, use and security of their wallet is the sole responsibility of the user and Elektra is at no time responsible for the access, use and security of the user’s wallet.”
SPECIAL OFFER (sponsored)
Binance Free $100 (Exclusive): Use this link to register and get $100 free and 10% off Binance Futures fees for the first month (Terms).
PrimeXBT Special Offer: Use this link to register and enter the POTATO50 code to get up to $7,000 on top of your deposits.
Learn Crypto Trading, Yield Farms, Income strategies and more at CrytoAnswers
https://nov.link/cryptoanswers
Comments are closed.